Google To Retire Blogger & Picasa

Blogger and Picasa are two world Famous sites of Google.Blogger is famous for a number of different blogs hosted on it and Picasa is used for storing images.Both of these services are provided for free by Google.Now Google is going to axe these two popular brand names.

Blogger and Picasa aren’t going away.Instead, Blogger and Picasa will be renamed as part of a branding push following the release of Google+, the company's new social network. Blogger will be called Google Blogs and Picasa will become Google Photos.

Blogger and Picasa have been a part of Google from long time.Picasa was acquired in 2004 and Blogger (co-founded by Evan Williams of Twitter) was acquired in 2003.Blogger is one of the top ten most visited sites of the world.Even my blog Information Ground is also running on Blogger Platform.

Re-branding these two products could upset some existing customers.But it will give Google the ability to completely integrate both services into Google+.Rebranding could be done in upcoming 4 to 6 weeks.